For my application to the Roger Hatchuel Student Academy at Cannes Lions 2026, I created a two-minute video pitch that turned a traditional introduction into a piece of personal storytelling.

I approached it as a short piece of personal storytelling, using editing, pacing, music and visual sequencing to communicate my personality, creative interests and background.

The application led to me being shortlisted for the Roger Hatchuel Student Academy 2026, a programme designed to give emerging talent the opportunity to learn from leading creative minds, global brands and industry professionals at Cannes Lions.

My Role

I developed the concept and creative direction for the video, deciding how to translate my personality and experiences into a concise two-minute story. I planned the narrative, filmed the content around Dublin with friends, and handled the complete post-production process.

I edited the final piece using Adobe Premiere Pro and After Effects, combining footage, typography, motion graphics, music and pacing to keep the story engaging while fitting the time limit. A key part of the process was finding a balance between communicating my experience and ambitions while keeping the video informal, energetic and representative of my personality.

Expertise: